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Retail Trading Drives Stock Momentum?

| | Posted in: Animal Spirits, Individual Investing, Momentum Investing

Is retail trading a reliable driver of U.S. stock momentum? In his November 2019 paper entitled "Retail Trading and Momentum Profitability", Douglas Chung investigates interactions across stocks between current proportion of retail trading and future momentum returns. Specifically, for each month and for each of two recent stock samples, he:

  • Sorts stocks into fifths (quintiles) by current proportion of retail trading.
  • Within each proportion-of-retail-trading quintile:
    • Sorts stocks into sub-quintiles by return from 12 months ago to one month ago.
    • Calculates average next-month returns for an equal-weighted momentum portfolio that is long (short) the sub-quintile of stocks with the highest (lowest) past returns. He also considers other portfolio weighting schemes.
    • Measures alphas of these returns based on various widely accepted single-factor and multi-factor models of stock returns.

He next tests whether proportion of retail trading relates to a gambling motive (lottery trading) by constructing a stock lottery index from inverse of stock price, idiosyncratic volatility, idiosyncratic skewness and recent maximum daily return. In other words, he examines whether the lottery index value for a stock is a proxy for its proportion of retail trading. Using daily data for all NYSE retail orders during March 2004 through December 2014, for small NYSE trades of U.S. common stocks (a proxy for retail trading) during January 1993 through July 2000 and for lottery index inputs during 1940 through 2016, he finds that:

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